WorkI was writer and creative strategist on the Plan A campaign for M&S, helped to relaunch Dorothy Perkins as a credible fashion brand, and worked with Vodafone to communicate their shift from mobile operator to total communications provider.
I currently work with Alzheimer's Society on a whole range of campaigns and communications, including the phenomenally successful Cupcake Day. Another client I work with long-term is Egremont Group, after helping them with a full rebrand in 2016. You can take a look at some of my previous work here. The M&S Plan A campaign is a good example of how I like to go about things, starting with the brand and working outwards in every direction. |